To say that the hair industry has been majorly disrupted by the on-going coronavirus pandemic would be a serious understatement. Lockdowns and social distancing have become the norm. Not to mention, barbershop and salon owners have had to grapple with constantly changing coronavirus guidelines when it comes to their businesses. But even during these scary and unprecedented times, there are still shining examples of good taking place in our industry.
In an effort to lend a helping hand to their customers and local community during these trying times, Fellow Barber has launched a “Pay What You Can” Mondays programs. As the name suggests, every Monday customers will have the opportunity to pay whatever they can afford for a haircut —even if it’s absolutely nothing.
According to a press release, Fellow Barber launched the program in an effort to help out the service industry as well as the people that have been hardest hit in their neighborhoods by the pandemic. The company sees this program as their way to give back to their clients who may be struggling financially, while also offering people some much needed self-care during this time.
“We think that everyone is entitled to self-care and now more than ever, people need to look and feel good about themselves,” the company wrote in an Instagram post. “A haircut can provide a renewed sense of self-confidence and motivation to move forward despite any obstacles.”
This is definitely a program that you will want to take advantage of! All “Pay What You Can” haircuts can be booked 24 hours in advance online using their online booking system, via phone, or in the shop directly. It should be noted that only a wash and cut is included.
At the moment, all of Fellow Barber’s California locations are temporarily closed due to the state’s new stay-at-home order. However, they are still running their “Pay What You Can” program at their open locations in New York. The brand plans on reinstating the program in California when the state allows them to reopen.
To keep up with Fellow Barber and all their new programs and initiatives, please visit their website or follow them @fellowbarber on Instagram.