Beauty Archives - The Tease

Beauty

Beauty Before Breakfast: Which Retailer is #1?

Good morning, beauties! Welcome to Beauty Before Breakfast, a bite-size scroll through today’s industry. This week, we’re talking retail. From drugstores to e-comm, the population of beauty retailers has grown and diversified year after year, and beauty professionals are wondering: Which outlet is the new go-to? Here are your need-to-know trends: Trend #1: Try Before …

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Clean Beauty Brands Make a Splash at IBE 2020

On January 29, Indie Beauty Media Group brought IBE to Los Angeles to showcase the innovation and success of independent beauty brands. Catering towards investors, press, influencers and consumers, IBE celebrates “the little guys” by showcasing their products and providing them a space to share their messages. With the recent announcement of their 2019 ‘Best …

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What Netflix’s ‘Broken’ Taught Us about Counterfeit Cosmetics

Broken, a new docuseries on Netflix, examines the sale of potentially harmful products and exposes the danger behind popular consumer goods like vape pens and single-use plastics. Episode one, “Makeup Mayhem,” tackles the world of counterfeit cosmetics. Counterfeit cosmetics are cheaply made copies of name-brand makeup sold at swap meets, street markets and third-party sellers …

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A Stormi is Coming: Kylie Jenner Announces New Makeup Collection

On January 18th, reality star and makeup mogul, Kylie Jenner blessed our Instagram feeds with the announcement of her new makeup collection, Stormi. Inspired by Jenner’s 1-year-old daughter, the butterfly embellished line includes several different mini products. To announce her “most special collection to date,” the Kylie Cosmetics founder posted a sweet video to her …

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YouTube Makeup Artist NikkieTutorials Blackmailed into Coming Out

Earlier this week, popular YouTuber and makeup artist, NikkieTutorials revealed her true self to the world. In a 17-minute-long video titled “I’m Coming Out,” the beauty guru shared that she is transgender with her 12.8 million subscribers. Although she transitioned while on YouTube, she kept the secret to herself. Until now. The YouTube star, who …

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