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A major reason that we love makeup is that it allows for self-expression, creativity, and a sense of community and identity. In the past decade, it has become increasingly accepted by our society for men to wear makeup (lots of love and an immense thank you to those who pioneered the fight for this as part of a fight for profound, large-scale freedoms), and we are so excited about it! Makeup, just like hair color, is for everyone and anyone no matter who they are inside and out. We’re in our feelings today at HSP, sorry not sorry for this #softpost.

From daytime looks to full drag, here are some looks from #meninmakeup that we love!

As many may remember, CoverGirl pleasantly surprised us when they hired James Charles as their first male spokesmodel two years ago. We’ve followed and loved him ever since.

Here’s Connecticut makeup artist Korey Thomas serving us a flawless everyday look.

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I'm not mad as long as I am perfect in your eyes ? • • • • SKIN @hourglasscosmetics Veil primer @narsissist All Day Luminous Foundation (Tahoe) @narsissist Soft Matte concealer (Biscuit) @lauramercier Translucent powder @narsissist sun washed Bronzer (Casino) @bobbibrown Highlight Powder (Sunset Glow) • EYES @anastasiabeverlyhills Brow defining pencil (Medium Brown) @benefitcosmetics Brow gel @hourglasscosmetics Caution Mascara • LIPS @bobbibrown Luxe liquid lip velvet matte (your majesty) • • • • #mua #makeupartist #instagay #gay #meninmakeup #makeup #instamakeup #malemua #gaybeard #wakeupandmakeup #beatthatface #undiscovered_muas #allmodernmakeup #menthatblend @menthatblend #bretmansvanity #makeupaddict #makeupjunkie #fiercesociety #featuremuas #glowingskin #makeupartistworldwide #highlighter #guymua #boysinmakeup #makeuplook #dailymakeup #fakeupfix #dressyourface #malemuas @malemuas #makeupoftheday

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Highligher enthusiasts, take a tip from Gary Thompson’s gorgeously glowy and glossy beat.

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All about the gloss!! ?

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How can you not be obsessed with Trixie Mattell?! We love Brian Firkus’s over-the-top Barbie dream come to life.

Young makeup artist Tyree is slaying our lives with his look in this golden hour selfie.