Celebrity hairstylist and entrepreneur, Jen Atkin, launched Mane Addicts in 2014 as a beauty website, leading with the mission to build a fluid, diverse, and global community. Today, they’re doubling down on their mission and lending their platform to the storytellers, experts, and community change-makers who push the boundaries of the beauty and hair industry.
Mane Addicts is making an even greater impact in the industry with the launch of their fun, funky and fresh hair care brand—meet Mane.
Mane prioritizes celebrating you in every stage whether it’s the just-getting-started, the experimental, or the master. By immersing themselves in the fluidity of beauty, their goal is to help users express themselves and enjoy the process because let’s face it, styling your hair shouldn’t feel intimidating.
“After 15+ years of hairstyling, 9 years of creating content, 368,917 DMs, and 5,423 stories shared, we’re taking all of our research from our Mane Addicts editors, social teams, and YOU—our community—to making space for self-expression. You told us you want tools that are effective, thoughtfully designed, and most importantly…won’t cost a month’s salary. We hear you and we’re ready to disrupt this category WITH YOU. Let’s get that Mane Character Energy.”
—Jen Atkin
Mane’s products are not only sustainable, but also designed to simplify routines and prioritize hair health—all while keeping it budget friendly! Every item is carefully tested and vetted by the industry’s top notch hair stylists ensuring that performance is never sacrificed.
The collection offers almost every essential hair care product you could think of—from their Triple Ripple Jumbo Hair Waver ($75.00) and Ready or Knot Detangling Brush ($18.00) all the way to their Puffy Tote Bag ($40.00) and Puffy Belt Bag ($25.00) to hold all your hair’s necessities.
To find your “Mane Character Energy” and for more information on the brand, be sure to check out their Instagram!