With its newest innovation, Moroccanoil is ensuring that hair pros can save precious time behind the chair while still achieving beautiful color results for their clients.
The professional hair brand just introduced its new Color Rhapsody 10 Permanent Cream Color, which is designed to deliver up to 100% grey coverage and multi-dimensional, radiant color in just 10 minutes.
Three times faster than traditional permanent color treatments, this cream color is powered by the brand’s proprietary ColorKinetic Booster Technology which accelerates the color process for even, long-lasting results. The great thing about this technology is that it works by binding to the dyes to enhance absorption and delivery, while also binding to the ProArginine + ArganID to provide essential protection to the hair. After just 10-15 minutes, this proprietary self-timing technology shuts down the chemistry and neutralizes the dyes, preventing unwanted darkening for beautiful color results.
With Moroccanoil’s new Color Rhapsody 10 Permanent Cream Color, pros can expect true-to-tone color, radiant shine, and complete grey coverage for clients with up to 60% white hair. And with it available in 16 pre-mixed shades that can be used individually or intermixed for gorgeous customized results.
At the moment, Color Rhapsody 10 Permanent Cream Color is available at participating Moroccanoil salons nationwide for services including grey coverage, root retouch, face frame, root shadow, base break, dimensional highlights, and so much more. To learn more, be sure to visit Moroccanoil’s pro website or follow @moroccanoilpro on Instagram.
