Vagaro, the leading business software for beauty, wellness and fitness industries, and Sola Salons, the world’s largest salon suite company, are linking up to accelerate business growth for more than 21,000 independent professionals across North America.
The partnership introduces mySOLA powered by Vagaro, a first-of-its-kind, purpose-built platform designed specifically for Sola professionals. mySOLA integrates booking, payments, marketing, client acquisition, and business management tools into a single ecosystem making it an all-encompassing solution to their business needs. MySola powered by Vagaro bring exclusive, enterprise-level technology to their entire network of beauty and wellness professionals, strengthening their marketing, operations and business growth.
For the first time ever, the Vagaro platform is integrated directly into Sola’s website, providing a more seamless experience for both consumers and Sola pros. Every professional in the Sola community receives a polished, modern pro page complete with online booking, a services menu, portfolio gallery, and client reviews. For professionals who choose mySOLA Premium, the platform also opens new doors for client acquisition through Vagaro’s expansive marketplace and marketing tools.
“At Sola Salons, our model has always been about investing in our professionals, not just providing spaces,” said Daryl Hurst, President & COO of Sola Salons. “Our partnership with Vagaro raises the bar for salon ownership by equipping independent beauty and wellness entrepreneurs with the technology and support they need to grow their client base, increase revenue and build long-term success on their own terms.”
This partnership is about leveling the playing field for independent professionals,” added Fred Helou, CEO of Vagaro. “Vagaro gives them the technology and visibility to compete, grow, and win in today’s experience-driven beauty economy.”
Early MySola Powered by Vagaro Data is Promising
Preliminary data from Sola Salons reflects a broader shift in the salon suite model, where independent professionals who adopt digital tools and automation are outperforming peers relying on traditional methods. Initial insights from Sola professionals using Vagaro tools show significant performance gains:
- 300%+ client growth for Sola pros featured in Vagaro’s discovery and promotion tools
- Sola Pros, combining featured placement, online retail, and promotional email campaigns are achieving over 400% higher new-client growth, underscoring the power of an integrated approach.
Marketing Automation Drives Real Revenue Impact
Among established Sola beauty and wellness professionals actively processing payments through Vagaro, consistent use of Vagaro’s marketing and business tools is directly correlated with significantly higher annual credit card volume:
- Email Marketing: +85.9% increase
- Text Marketing: +81.2% increase
- Online Shopping Cart: +27.7% increase
For more information about mySOLA powered by Vagaro, click here.
