Here’s the Exact Color Formula Colorist Tracey Cunningham Used to Create Margaret Qualley’s Rich, Glossy Brunette Hue for the 2025 Golden Globes

01/06/2025

If you’re a colorist looking for some new hair color inspo for your brunette clients, you may want to turn your attention to Margaret Qualley’s recent appearance at the 2025 Golden Globes. The actress, who was nominated for her performance in the film The Substance, gave us major dye envy when she hit the red carpet last night sporting rich, glossy brunette waves styled in a ‘60s-inspired bouffant hairstyle, complete with a sparkly statement headband.

Image courtesy of Schwarzkopf Professional

For those wondering, Qualley’s rich and dimensional brunette hue was crafted by Schwarzkopf Professional’s U.S. Creative Director of Color & Technique Tracey Cunningham. To create her gorgeous color, Cunningham relied on Schwarkzopf Professional’s IGORA VIBRANCE Demi-Permanent Hair Color Line, which is a must-have for achieving rich, dimensional brunettes.

Cunningham was a big fan of how flexible the IGORA VIBRANCE line is as it made it super easy to customize Qualley’s shade for ultimate depth and shine. And, of course, we can’t deny how stunning the final result was— a timeless brunette that wowed even under the bright red carpet lights.

Lucky for you, below, we have the exact formula that Cunningham used to create Qualley’s look. 

Root Color:

  • IGORA VIBRANCE
    • Hairline: 6-1 with 13 vol lotion
    • Base: 5-1 + 6-1 with 13 vol lotion
    • Processing time: 20 minutes

Gloss Overlay:

  • IGORA VIBRANCE
    • Hairline: 6-1 with 6 vol gel
    • Base: 6-1 + 5-1 with 6 vol gel
    • Processing time: 20 minutes (6-1 with 6 vol pulled through ends during the last 5 minutes)

If you recreate this look for your clients, or for yourself, be sure to tag @readthetease on Instagram or TikTok.

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Camille Nzengung

Camille Nzengung is a Features Editor at The Tease, where she covers all things hair. You can find her writing about the best hair products, the coolest hair trends, and all the exciting new hair launches. Send her a pitch: cnzengung@thetease.com.

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