We have some exciting news for all our readers with curly hair (and their hairstylists too)! Ouidad, the industry-wide curl experts for nearly 40 years, just announced their newest launch: the Unbreakable Bonds™ Mixing Drops. These drops join Ouidad’s already impressive line of bond-building haircare, which currently includes a shampoo and conditioner.
Perfect for anyone struggling with the health of their curly hair, these innovative drops are designed to strengthen and hydrate curls over time. Its formula contains curl-friendly ingredients like vegan collagen, hyaluronic acid, and rice protein as well as Ouidad’s bond-building complex which creates new hydrogen and ionic bonds, leaving you with strong, hydrated strands.
The Unbreakable Bonds Mixing Drops are fragrance free and extremely gentle, making them okay for any sort of hair struggle or sensitivity—from scalp issues to damaged hair. They are also free from any sulfates, silicones, parabens, phthalates, and mineral oils, while also being vegan, cruelty-free, and color-safe.
“We have seen an overwhelmingly positive response to Unbreakable Bonds™, and so this line extension was a natural next step. While there continues to be an influx of bond repair haircare on the market, we felt there was a huge opportunity to do bond building the Ouidad way. These formulas were developed specifically to avoid causing protein overload, which can be damaging to any hair type, but particularly disruptive to someone’s curl pattern,” says Ashley Rectanwald, Director of Marketing at Ouidad.
These mixing drops are an easy addition to any sort of curly haired routine. All you need to do is add 2-3 drops to your go-to Ouidad styling product and apply to your hair the way you normally do. Users with thicker hair may need 2-3 drops per section.
To try Ouidad’s new Unbreakable Bonds Mixing Drops for yourself, head over to Ouidad.com, Ulta.com (or any Ulta store), Amazon.com, or any Ouidad salon. For all things Ouidad, be sure to follow @ouidad on Instagram.
