Lift, Gloss, Maintain: milk_shake Is the Star of Our October HSP Box

10/30/2026

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This October, Hello Salon Pro subscribers are getting a full color service in a box, courtesy of milk_shake. Five professional essentials cover everything from lightning to flossing to keeping the result fresh at home for your clients. It gets even better — the box also arrives at stylists door steps with four *new* moka shades to the gloss, bringing that range to 63 shades total. 

Four New Ways to Moka

milk_shake

milk_shake just grew the gloss from 59 shades to 63, and the four newcomers all lean moka. The range is already known for glassy, conditioned color, and these additions give brunette and light brown clients more tonal options:

  • #4.88 Intense Moka Medium Brown: the richest of the four, for a deep, saturated medium brown.
  • #4.18 Ash Moka Medium Brown: a cooler medium brown for clients who want to keep warmth in check.
  • #5.83 Moka Golden Light Brown: a warm, golden light brown that adds dimension.
  • #5.87 Moka Violet Light Brown: a violet-tinged light brown that cancels brassiness and adds depth.

The gloss is an ammonia-free, acidic pH demi-permanent color. Per milk_shake, that pH helps seal down the cuticle for glassy shine while depositing color without changing the hair’s natural structure. The formula includes hyper-fermented prickly pear extract, an amino acid complex, blueberry extract, and sunflower seed extract, and it’s dermatologist-tested and plant-based.

When used with the Colour Maintainer Shampoo and Conditioner, clients can experience 11% stronger hair, up to 36% more shine, and 29% greater color hold after 15 washes. It also blends up to 50% grey.

For stylists, it’s a flexible tool for toning, blending regrowth, and boosting shine, and it works as a custom express service or a premium add-on.

Inside the Box

Level 8 Lightener

Level 8 Lightener

This conditioning lightening powder lifts up to eight levels and goes on smoothly with controlled application. It’s suitable for all lightening techniques, so it works for balayage, foils, and everything in between.  

The Gloss

The Gloss

This is the star of the box. It’s an ammonia-free, acidic demi-permanent color that delivers vibrant, high-shine results. It leaves hair visibility stronger, with 11% stronger hair, up to 36% more shine, and 29% greater color hold after 15 washes when paired with the Colour Maintainer Shampoo and Conditioner.

Colour Maintainer Shampoo

Colour Maintainer Shampoo

A sulfate-free, hydrating cleaner made for color-treated hair. Milk proteins help hold onto moisture, softness, and shine while protecting against fading between salon visits.

Colour Maintainer Conditioner

Colour Maintainer Conditioner

The shampoo’s partner softens and hydrates without weighing hair down. It also helps with manageability and keeps color looking vibrant and shiny while supporting the hair’s natural moisture balance.

Leave-In Conditioner

Leave-In Conditioner

This lightweight, no-rinse formula detangles, hydrates, and protects, plus it’s made for all hair types. It leaves hair soft and manageable with a pleasant scent, and it won’t weigh strands down. 

milk shake

The box is built to work as a routine. Lift with the Level 8 Lightener, tone and add shine with the gloss, then send clients home after the shampoo bowl with the shampoo, conditioner, and leave-in to protect the result. Since the brand’s gloss performance numbers come from using it with the Colour Maintainer duo, those two products are the ones to reach for when you want the full effect.

milk_shake is a brand that treats color as an indulgent, full-sensory experience for stylists and clients alike — making it one to keep on your radar. Don’t miss next month’s box: become an HSP subscriber for a discounted rate of $24.99/mo (+ shipping) at thetease.shop. You’ll also see milk_shake again soon in Teasemas so keep an eye out. Make sure to tag @readthetease, @hellosalonpro, and @milkshakehairpro on Instagram with your unboxing!

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Kylie richardson

Kylie Richardson

Kylie Richardson is a beauty-obsessed digital media coordinator at The Tease with a passion for uncovering trends, products, and moments people can’t stop talking about.

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