Celebrity hairstylist, Cherilyn Rachelle, knows slickbacks are big. You’ve seen her do them for her A-list clients like Eiza Gonzalez and Kylie Jenner. But are they being done the right way? Or with hair health in mind? She’d say no.
Enter Ayurvedic haircare brand SQUIGS, with whom Cherilyn collaborated, to create the new Nourishing Slickback Kit. The kit features an all-new Mini Curved Boar Bristle Brush, designed with Cherilyn, and features SQUIGS’ 13x award-winning Gooseberry Delight Hair Oil to create, as they say, the “healthiest, most nourishing slickback yet.”
Cherilyn explains, “We made the Squigs x Cherilyn Nourishing Slickback Kit to bring you a healthier way to put your hair up. The Squigs x Cherilyn Mini Curved Boar Bristle Brush was designed to elevate and simplify everyday styling, and paired with the Squigs Gooseberry Delight hair oil, it amplifies the benefits by treating your hair while styled.” She adds, “As someone always on the go, the keychain is my way of always keeping a few silk scrunchies with it so I’m never stuck without one.”
“Squigs hair products were already a regular part of my hair and scalp care routine, so when they asked me to help design their first hairbrush, it was an easy yes to develop something that supported how I already used the Gooseberry Delight Hair oil—as a styling treatment to improve my scalp and hair health while it’s styled,'” says Cherilyn. The brush in question was intentionally designed to hug the scalp with its curved design and is made from 100% plant-based acetate with 100% boar bristles. Pros will know that boar bristles help to distribute natural oils, and product, for a smooth finish.
Of the partnership, Cherilyn shares, “[SQUIGS founder] Nikita takes a meticulous, slow and steady approach to growing Squigs and the ingredients used in each product that genuinely prioritizes their community’s hair health and as a hairstylist, helping someone’s relationship to their hair by making their routine easier, more enjoyable, or more effective is everything to me.”
Shop the SQUIGS x Cherilyn Nourishing Slickback Kit ($68.00) now at squigsbeauty.com.
