The MLB Just Made Hair Wellness Cool with Nutrafol and Here’s How you Can Leverage it 

11/24/2025

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Nutrafol has reached a new milestone in both sports and wellness. The #1 dermatologist-recommended hair growth supplement brand* has earned certification from the NSF Certified for Sport program, NSF is the gold standard in third-party certification for supplements. This makes Nutrafol the first and only hair growth supplement brand verified for safe use by professional athletes, giving consumers peace of mind about Nutrafol Hair Growth Nutraceuticals and that they’re not just any “marketing hype.”

What does NSF Certified for Sport program mean? 

The NSF Certified for Sport program tests supplements for nearly 300 banned substances, potential contaminants, label accuracy, and manufacturing practices. Nutrafol’s certification ensures its Hair Growth Nutraceuticals are safe and tested for long term when used as intended, standards that both athletes and active consumers value. For stylists, here is your perfect conversation starter! If clients have been curious about hair growth supplements, this certification gives you a credible way to share the news and guide them toward trusted options. 

Building on this achievement, Nutrafol has announced a multi-year partnership with Major League Baseball (MLB) as its Official Hair Growth Partner. The collaboration began with the 2025 Postseason and extends into the 2026 regular season, focusing on promoting hair wellness while engaging fans through unique campaigns and experiences.

One of the brand activations for 2025 was the “Hats Off” campaign, celebrating both baseball and hair health through fan experiences and custom content. A roster of baseball personalities shared their personal hair journeys and explained why they trust Nutrafol. The campaign also included sweepstakes that gave fans the chance to win World Series tickets, along with a year’s supply of Nutrafol and other exclusive prizes.

Why Does This Matter To Stylists?

“Partnering with professional sports aligns perfectly with our mission to bring hair wellness to the forefront,” said Cindy Gustafson, CEO of Nutrafol. “Earning NSF Certified for Sport demonstrates our commitment to safety, quality, and clinical integrity, and this partnership provides a platform to educate and inspire fans nationwide about holistic hair health.”

For hair stylists, this certification serves as a valuable tool when discussing hair growth supplements with clients who have been hesitant to incorporate them into their wellness routine. With a 3rd party certified brand like Nutrafol, stylists can confidently guide clients toward safe, science-backed hair growth products, backed by a certification that is trusted by professional athletes.

The Future Of Hair Health Advocacy

Looking ahead to 2026, Nutrafol will build on the momentum of the 2025 Postseason with a campaign called “The Long Game.” Running from Spring Training through the 162-game regular season and the month-long Postseason, the campaign reflects the dedication of baseball fans by focusing on long-term hair health and overall wellbeing. Nutrafol will feature a group of baseball personalities, called “Hair Captains,” to share their hair journeys and experiences with Nutrafol supplements. The initiative will also highlight Nutrafol’s whole-body approach to hair health, addressing multiple root causes of hair thinning.

Nutrafol continues to advance its mission of addressing hair thinning at its root causes; this partnership with professional sports brings hair wellness into the mainstream, allowing stylists to talk more openly with male clients about hair thinning in a relatable way. By seeing professional MLB players share their experiences, hopefully male audiences will feel more empowered to do the same. 

For more information about Nutrafol and its hair wellness products, visit www.nutrafol.com.

*According to IQVIA ProVoice survey for 12 months ending March 31, 2025.

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Kate Balestro

Kate Balestro is an Intern at The Tease. She is a Strategic Communications student with experience in marketing, social media, and lifestyle content creation. She served as Assistant Director of Marketing and Director of Social Media for Alpha Phi, contributes to the lifestyle committee of Hopelessly Yellow Wisconsin, and participates in The Vault, where she engages with marketing and business professionals. Originally from New Jersey, Kate combines her passion for storytelling, digital media, and community impact to create meaningful campaigns and experiences.

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