Billie Eilish Debuts New Blonde Hair in Instagram Post: ‘Pinch Me’

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After posting a cryptic message on her Instagram story Tuesday night asking followers to “guess what color,” musician Billie Eilish has revealed a new hair color. The “Therefore I Am” singer took to Instagram to reveal that she’s ditched her iconic neon green roots and is now bleach blonde. The singer’s caption, which seems to be a play on St. Patrick’s Day, simply reads, “pinch me.”

Eilish’s new look has of course taken social media by storm. According to Twitter user @eilishdata, the singer’s post is now the fastest photo to reach 1 million likes on Instagram.

While her new look is causing a stir, the change didn’t come as a surprise. Eilish revealed back in December that she would be dyeing her hair after her documentary, Billie Eilish: The World’s A Little Blurry, came out to mark the beginning of a new era. And boy did she deliver!

Fans on social media are going crazy for Eilish’s new locks, with one Twitter user praising the Grammy winner for “creating” blonde hair:

And another fan recognizing that the iconic look speaks for itself:

Needless to say, we’re obsessed with Eilish’s new hair, and we can’t wait to see what this next era has in store for the singer.