SPONSORED by John Paul Mitchell Systems®
In case you missed it last month, we’re expanding our Universe with the new Tease Talks podcast, a monthly business centered podcast.
Are you overwhelmed by building your business but determined to make it work at whatever cost? Welcome to Tease Talks. This digital media series is focused on providing business centered bite-sized pieces of content for those in the beauty industry. Working to connect with hair stylists, aestheticians, makeup artists, massage therapists and salon owners from around the world to educate and inspire pushing further in the beauty industry.
On this month’s episode we are talking about the money behind color. Kelly Ehlers speaks with John Paul Mitchell Systems® Artistic Director, Paula Peralta, to talk about how color contributes to and affects the bottom line.
As a salon owner who travels the world sharing her expertise and educating fellow salon professionals, Paula is able to personally talk about why color is so important to a salon’s bottom line and what a color brand MUST do for your salon and services.
While it is important for brands to be constantly innovating, they can not be the only ones to innovate. It is vital for stylists to continue the innovation in their salon to make sure it is up-to-date and in the know for the best client experience. While changing brands or adding products to your product line up can be scary, it is essential to be able to grow your salon and push forward.
If brands aren’t helping you to support, educate and innovate in your business then they aren’t helping you get the most out of your color experience. Tune in to this month’s episode to hear how John Paul Mitchell Systems® is doing that for Paula.
Follow Tease Talks wherever you stream for some business centered content every month!