A New Look for Lady Gaga’s Haus Labs

06/21/2022

Recently Lady Gaga announced her beauty brand, Haus Labs, was being “reimagined.” Now Haus Labs by Lady Gaga, the new, old brand is described as “supercharged clean artistry makeup powered by innovation.” Informed by “the power of art, science + kindness,” products are now “high-tech + high-pigment + high performance.” The range features lip oils and full-coverage crayons, eye, face, and body paints, bronzer and highlighters, eyeliners that are super pigmented, and their award-winning, clean brow pencils in 13 inclusive shades.

Clean beauty buffs will be thrilled by new innovation and improvements to formulations including the below.

  •  Made without more than 2700+ questionable ingredients including but not limited to: PEGs, Phthalates, Petrolatum, Mineral Oil, Cyclic Silicones, Sulfates, Parabens and potential carcinogens, endocrine disruptors and environmental toxins
  • Clean at Sephora’ certified
  • Sustainably sourced, high performance formulas with skin-optimizing ingredients
  • Cruelty-free
  • Vegan
  • Clinically tested with proven results
  • Dermatologist tested
  • Fragrance free

And the brand takes “planet conscious packaging” seriously, too. Using “sustainable packaging materials – like glass, aluminum, cellulose and PCR resin” is key in reducing climate impact. Secondary cartons are made from 100% recyclable and compostable, made from FSC certified paper sourced from sustainably harvested forests.

What’s more, every purchase of supports the Born This Way Foundation, Lady Gaga’s org that’s focused on the mental health of young people and working with them to build a kinder and braver world.

Haus Labs by Lady Gaga is now available exclusively at Sephora.com and Hauslabs.com. Are you adding to cart?

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