Join amika Today and Be Part of What’s Next

07/23/2026

SPONSORED

There’s just something exciting about getting a first look before anyone else, especially when you’re a pro stylist with clients everyone turns to for the next great product.

Introducing the amika:Backrooms,  an exclusive program designed for pro stylists who can’t wait for launch day. As an amika:Backrooms member you’ll get exclusive lab samples to test on real clients, the ability to share your feedback with the team at amika, and opportunity to play a role in refining what’s next before the official launch.

Because let’s be honest, discovering what’s next is way more fun when you’re helping shape it.

Beauty Before It’s Bottled

Think of the amika:Backrooms as your backstage pass to what’s happening with amika.

Instead of waiting for a product to hit the salon shelf, you’ll get to experience it while it’s still in development. You’ll receive unmarked lab samples, put them to work behind the chair, and see how they perform in the moments that matter most, on real clients, in real appointments. Without any fancy packaging or knowledge you’ll be left to let the formulas speak for themselves. 

The best part? Your feedback will go straight back to the team at amika, helping them understand what professional stylists are loving before the official launch of the products. This is a unique opportunity to be part of the conversation and get an inside look at how new ideas come to life at amika.

Ready to Experience What’s Next?

If you’re a stylist who’s always looking for what’s next from amika, this is your chance to experience it before anyone else.

This is what makes the amika:Backrooms so different, your experience doesn’t end with testing the products. Your feedback will become part of the conversation, giving the team at amika valuable insight from the stylists who use their products every single day in the salon. This is your chance to get closer to the brand, experience how new products evolve, and help shape what’s next from amika.

Ready to step inside? Visit amikabackrooms.com to sign up for the amika:Backrooms and experience what’s next. 

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Kylie Maderski

Kylie Maderski is the Digital Media Producer for The Tease Media. She loves all things social media and content creation, and of course hair and beauty!

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