The laser hair growth brand announced that NY-based celebrity stylist Mary Brunetti is stepping into the role as their new brand ambassador. With her new gig, Brunetti will be providing expert guidance on styling and managing the multiple causes of thinning hair, including hair loss caused by Covid-19.
Mary Brunetti
“There has been a significant uprise in reports of hair loss post Covid-19, typically appearing 2-3 months after diagnosis. We have seen an increase in inquiries for information as to how to recognize and treat this occurrence,” said Francesca Dubsky, Director of Marketing at HairMax. “Mary joining us as Brand Ambassador will help educate people on how to deal with their Covid-19 related hair loss, as well as treatments for hereditary hair loss and how HairMax products can help them regrow and revitalize their hair.”
Known for styling the locks of major stars like Mariah Carey, Carrie Underwood, Brook Shields, Debra Messing, and Eva Longoria, Brunetti is also highly regarded for training word-class hairstylists. In fact, for almost 20 years, she has implemented her unique training program at the prestigious Sally Hershberger salon in New York City, where she serves as the Director of Education. Brunetti continues to consult with top salons throughout the country on the use of her training programs and also maintains a clientele at her very own Mary Brunetti Salon, which is located in the resort area of the Hamptons in New York.
HairMax’s LaserBand 82 ComfortFlex device
According to Brunetti, “When it comes to hair growth and wellness, nothing compares to HairMax.” The stylist shared that she’s a personal fan of the brand’s products, including their LaserBand 82 hair growth device, and couldn’t help but express her excitement about her new position.
“2020 brought many unexpected upheavals to the salon industry. Once we opened back up many of my clients began approaching me with their hair loss concerns, so I began looking into options,” said Brunetti, in a statement. “In my research, I learned about the seven clinical studies that HairMax conducted on laser energy for hair growth, resulting in eight FDA clearances. I was wowed with the science and the ongoing development of innovation technology for hair growth and hair wellness. I love the fact that as a Brand Ambassador for HairMax, I will be part of the solution that addresses a desperate situation for so many suffering from hair loss.”
For more announcements from HairMax, be sure to follow @hairmax on Instagram.
SPONSORED
Winter is a time for rest and replenishment. Things slow down, temperatures drop, and the days get shorter, naturally easing us into a period of rest and restoration. And, now with the global pandemic, it’s more important than ever (and in some cases, essential) to find ways to prioritize self care while staying socially distanced.
As the founders of our own hair care brand, it’s no surprise that we often turn to nurturing beauty products when the going gets tough. Whether it be from home or safely in the salon, here are some of our favorite go-tos for when you’re in need of some spa-like TLC.
Your skin is the largest organ of your body and essential to overall health. This pro-quality AHA/BHA facial resurfaces skins to improve overall clarity, texture, and radiance.
HOW WE USE: Once a week, treat yourself to a 20-minute Babyfacial to exfoliate away dead cells and pore-clogging residue.
Hair loves a bit of heat — it has a way of relaxing tensed muscles in the scalp and along with strands, revealing a polished and healthy shine. Our 4 Thermal Treatment Wraps each use a unique combination of ingredients to repair and nourish strands using a gentle and natural heat source — your scalp!
HOW WE USE: After shampooing & conditioning, slip the wrap over your hair and secure with the sticker. Sit back and relax for 15-25 minutes, massaging in as needed. Once complete, cleanse hair and style as usual. Voila!
From meditations to relaxing music, this app puts stress relief in the palm of your hand. Plus, they offer even more free resources and information on their website!
HOW WE USE:
While your Babyfacial and Thermal Hair Mask process, close your eyes and press play on the Calm app’s 9-minute Basics of Mindfulness meditation as part of their free 7 Days of Calm course. Tip: Make sure you set a timer in case you fall asleep! (Yeah, it’s that good.)
We know self care is essential and should be accessible — that’s why we’ve teamed up with The Tease to make it easier than ever! For a limited time, you can try 3 of our Thermal Hair Wraps, An Affair to Repair Shampoo & Conditioner, and the Paddle X Brush ($150 value) in our October ikoo subscription box from Hello Salon Pro — only $24.99 + shipping and delivered straight to your door! Or, build your own ikoo box with products at pro prices, exclusively on TheTease.com.
We want to know, what are your self-care rituals? Share with us on Instagram at @ikoo_us! From our family to yours, wishing you health, love & #selfcare this season and always.
Olivia Garden’sOG Essentials line has officially gotten bigger! After debuting the original collection last year, which featured PPE and other salon must-haves, the professional tools company is now expanding the fan-favorite range to include thermal and styling brushes.
OG Essentials Thermal + Styling Brushes
The two new lines, called Essentials Styling and Essential Thermal, each contain four new brushes that we’re sure stylists will be ready to get their hands on — all at an affordable price point.
The Essential Styling brush collection includes a Round Smoothing Brush ($17.95), a Vent Styler Brush ($12.95), a Smoothing Paddle Brush ($17.95), and a Large Paddle Brush ($14.95). The Essential Thermal brush collection features brushes ranging from 1 inch to 2 ⅛ inch, giving stylists an array of options to meet all their styling needs.
Created to supply essential PPE to hairstylists working during the COVID-19 pandemic, the OG Essentials line has been part of an on-going effort from Olivia Garden to support salon professionals during these difficult times.
“2020 was a challenging year and 2021 will be hard as well, but Olivia Garden is dedicated to helping hairstylists navigate what’s to come,” said Anne Maza, Co-Owner of Olivia Garden. “We created our OG Essentials Line to give hairstylists and their clients the tools to feel safe in the salon. Now, while they are staying safe using our clean bags, chair covers, and capes, they can simultaneously ensure that the quality of their style is outstanding with these elegant styling and thermal brushes.”
Given the extra sanitation procedures being taken at salons, having inexpensive yet high quality tools available like the OG Essentials brushes provides many stylists the option of stocking up on multiples to have on hand during their many rounds of cleaning and disinfecting. Instead of having to wait for all their brushes to be cleaned or sanitized, stylists can now have back-up brushes set aside that are ready to be used on their clients.
For more information about Olivia Garden’s upcoming product launches, be sure to follow the brand at @oliviagardenint on Instagram.
The Professional Beauty Federation of California, which represents more than 600,000 California licensed salon and beauty professionals, has taken a big step towards supporting the beauty and salon industry.
The professional organization announced on Friday that the beauty and salon industry, along with restaurants, have filed a lawsuit against Governor Gavin Newsom over his regional stay-at-home order and are seeking to force the immediate and permanent reopening of small and proven-safe businesses.
At the moment, California is currently facing its third lockdown — a decision that was triggered by the state’s rising ICU bed capacity. As a result of the order, salons and barbershops, along with many other small businesses, have been forced to close their doors for the time being.
According to the press release, the suit alleges that despite being now ten months into lockdowns, the State of California has failed to produce any “data and science” justifying the criminalization of the services that these licensed professionals provide in their communities.
“What has become obvious is that the Governor and so called health officials never followed ‘science or data’ on closing down outdoor dining or capricious lockdowns of safe barbershops and beauty salons,” said Mark Geragos, a high-profile Los Angeles attorney and lead counsel for the suit. “Instead of following the science, they followed the lobbyists and allowed film companies to utilize hairstylists and makeup artists, while preventing the same services to be done in salons by the very same trained professionals. By definition this is ‘unequal treatment under the law.’”
PBFC President Ted Nelson is in agreement, noting that Newsom’s orders have been devastating for the salon and barbering industry.
“Cutting hair is a criminal act in only one State in the Union,” noted Nelson. “Governor Newsom is arbitrarily and needlessly destroying the livelihoods of state licensed professionals who have the formal education and training to keep their clientele safe from infections, as the CDC has acknowledged. Shame on him!”
For an industry that is vastly made-up of women-owned and operated establishments as well as a huge percentage of first generation immigrants and LGBT folx, the effects of Newsom’s lockdowns have been particularly damaging. Salon and barbershop professionals have been laid off, furloughed, or have struggled with economic uncertainty and many business owners have been left feeling unsure on whether their businesses will even survive another lockdown.
“Our small business, less financed and politically connected than multinational corporations, Hollywood and other so-called ‘essential businesses’ have become the go-to sacrificial lambs to the Covid gods,” said PBFC Counsel and Advocate Fred Jones. “This has been ruinous for thousands of our establishments and the livelihood of tens of thousands, without any justifiable basis.”
For its part, the State appears to claim that they are acting in the best interest of public health, noting the 15% ICU capacity trigger as justification for the forced salon closures. However, it doesn’t help that Newsom’s administration has reportedly failed to disclose key information that would help determine whether his lockdown orders can be lifted.
Coronavirus cases have continued to surge at an alarming rate throughout much of the state and there has been a record-breaking number of deaths this winter. In fact, California reported its deadliest day on Jan. 8th after recording over 700 new COVID-19 deaths. According to The Los Angeles Times, the state has surpassed 3 million positive cases and has averaged nearly 36,000 new cases a day.
It remains to be seen what the final ruling will be on this case. In the meantime, we encourage you to read the full lawsuit here and check back regularly on The Tease for updates.
For more information about the Professional Beauty Federation of California and the ongoing lawsuit, be sure to visit their website or follow the organization on Instagram.
Welcome back for our first episode of 2021! Kelly Ehlers and Jeffrey Lunnen swap holiday and NYE in the pandemic stories. On our first episode of the new year we had the pleasure of interviewing hairstyling icon and Bravo-lebrity Tabatha Coffey!
Tabatha’s current title is Matrix Global Business Ambassador but much like her advice to us on the show, she never stops moving. From her Bravo series to Business Education for Matrix and finally her own consulting work, Tabatha takes this advice to heart herself, even taking a course in financial literacy during lockdown in order to better educate salon owners on the topic.
We talked talked to Tabatha about many of the cultural challenges for salon professionals today including the below and more!
LGBTQ+ Inclusion in the Beauty Industry
“I was really lucky that I grew up the way I did surrounded by the trans community and other members of the LGBTQ plus community. I am also part of the community myself. So growing up in that environment gave me a very different mindset and. You know, perception of everything. I think the salon industry has taken a lot of flack recently.
I think some of it is frustration that people are failing, that they absolutely should be feeling that way. And that’s totally warranted. I have always believed that. For me to be good at my craft. Every client is welcome in my door without judgment.”
Increasing Education on Diverse Hair Types
“We’re not showing enough diversity in beauty school. And that is not fair for anyone, anyone at all.
I don’t care who you are, where you come from, where you want to go, the clientele that you want to do. We need to approach our philosophy on hair texture. Embrace all of those textures that come into what we call hair and teach people appropriately in beauty school, what that is. And then, you know, let everyone, everyone has their ideal clientele or the dream clients they want to do then. Continue your education. As we all do, hone your skills, get better, practice, more, get a mentor, do all of those things, but it does fundamentally start in our schools.”
Her Rules for Creating a Bravo Show
“I had conditions that my family were off limits. My clients were off limits. My clients paid for my service and my expertise not to be put on television or spoken about, or any of those things. I’d had enough of a taste of being on television through sheer genius that I knew how vile. When they hide behind a computer screen and aren’t seen, and how they come and attack you or attack the people around you that you love.”
COVID-19’s Impact on Salons:
“With COVID and business owners are really struggling, but we wanted the public, especially to know that salon owners are doing everything they can to take care of their clients, following all these protocols, making sure that we have everything in place, and there are ways that clients can still support us.
And we wanted all the beauty professionals out there and salon owners and stylists to know that we’re also supporting them.”
Listen to the full episode to hear more from Tabatha Coffey:
Like many parts of our culture, 2020 has exposed some cracks in the beauty industry. In the salon or barbershop, it was not unusual to work from early morning until late at night, trying to fit in anyone who wanted to come in, in order to pay our bills — and what we told ourselves to accommodate them, so we wouldn’t disappoint. But, more often than not, we disappointed them anyway, as witnessed by the fact that 7 out of 10 NEW clients NEVER came back.
Something was VERY broken. And instead of addressing it, we thought we were doing okay because we were making money and could go back and make more tomorrow. But, what about the clients? How were we treating them? Let’s take a look.
These are generalizations, although they are not far from the TRUTH. Take a moment to look at your business and see what areas you may need to address to play, and to win, in this mid and post-pandemic world.
First, we didn’t listen. We heard “haircut” and just headed to the bowl.
We didn’t make a professional recommendation about their requested style.
We didn’t tell them what products they would need to keep their hair looking great.
We didn’t tell them about the upkeep or commitment needed for the style they want.
We often kept them waiting.
We didn’t keep them up to date and stylish because “she’s just getting ‘the regular’.”
These are just a few of the things that “we,” our industry, MUST address, IF we are going to survive.
The great thing about our business is that what we do makes people feel good. Hair continues to grow and will need to be maintained (as we clearly saw during the shutdown). However, the realities are, some people are still hesitant to come into our salons. Even with the vaccine, it may take awhile for everything to shift back.
In addition, some of your clients’ finances are okay, but many are not. Your clients may need to space out their appointments, which means less money in your business. They may get fewer services, or they may look for lower cost options, including doing it themselves at home. With all of that in mind, what’s your plan to maintain and grow your salon business in 2021?
Taking time to up your hair skills is great, but more importantly, you may need to focus on the 5 R’s: Relationships, Retention, Rebooks, Referrals and Retail. And don’t forget Pricing. We need to focus on taking the absolute best care of each and every client and creating a niche or specialty that allows us to generate the most money in the least time (without double booking). The best way to win in 2021 is to not only get back to basics, but to get brilliant at the basics.
I was born in 1968 in a small rural village in North Devon. I grew up in a family of creative women and can’t remember a time where I didn’t love drawing and painting as a way of expressing myself. It was clear to me that being creative made me happy and honestly, at school, I wasn’t really very engaged with anything else.
After leaving school in 1984, I did a two year Art and Design foundation course at North Devon College. I then followed that with a higher national Diploma in Visual Communication and Graphic Design at Suffolk College. My first job was a graphic design position at Osborne and Little in London. I went from there to a design agency in Newmarket, again working as a graphic designer, but I felt disenchanted. It wasn’t what I had imagined and didn’t give me the creative freedom I longed for.
When my youngest daughter left primary school, it became clear that my role as a mum wasn’t needed in quite the same way as when the children were little. I wanted my children to see me doing something positive with my life. I wanted to show them that if you really want something and are prepared to work hard, you can realize your dreams. That is when I decided to go back to college.
I pursued a diploma in Beauty Therapy followed by another in Theatrical Special Effects, Media Hair and Makeup. I enjoyed every minute, finally feeling I was where I was meant to be. And I relished every new project and fully embraced coming up with new ideas. Having something creative to focus on made me happy again. I went on to win a national award for my hair and makeup design for the Royal Opera House Design Challenge competition. I also achieved the Student Of The Year award at college.
After successfully completing my diplomas, I started to focus on building my portfolio and posting the latest looks on Instagram. When I’m creating looks for my own posts, I am constantly dreaming up something fresh and different to try. Repetition kills creativity. Instagram is saturated with artists creating cut creases, and I’m not interested in being one in the same. I get bored easily and am more interested in experimenting, pushing boundaries and breaking the norm. It’s more exciting to surprise people sometimes.
I don’t believe in one singular style or one area to focus on, because makeup is very much felt and instinctive. Inspiration can be found everywhere: fashion, art, history, nature and my mood can all dictate how a look evolves. I see myself as an ‘artsy’ artist. I love color, texture and embellishments, so I collect constantly and look out for things that might be useful for a future look, a true Magpie. As someone who loves learning new techniques and new ways of creating texture, I find that social media is a very useful platform for learning.
Meeting a new face and making decisions about a model is a very instinctive process. Everyone has something beautiful about them, and I get to bring that beauty to the forefront. It may be beautiful eyes, full lips, great skin, or their personality. Everyone I meet is a blank canvas with endless possibilities. Preparation is an important first step to every look. As tempting as it may be to jump right in, the final look will never be polished if the skin hasn’t had attention first.
Therefore, I start every face with a good cleanser, then determine whether or not the skin and lips need a gentle exfoliation. I follow by prepping with a good moisturizer and clear lip balm to soften and smooth the lips for later. I love when the skin looks natural and glowing. It’s important not to over-apply any of the products, so I start with just enough concealer, bb cream or foundation because it’s easier to add and build coverage where needed rather than laying it on too thick.
I have noticed during the pandemic, people have pared down their makeup and are more interested in skincare. The natural look that I have always appreciated is becoming increasingly popular. More people are caring about sustainability, waste, air-miles and being mindful of their environmental impact. This strange year has given us all time to reflect on our lives and brainstorm how we can move forward and be better. There aren’t many positives to come from a pandemic, but I think the focus on how Beauty can impact our work with nature is a good start.
I remember sitting in the JFK airport on March 6th watching CNN intently with my other fellow travelers waiting for our flights, glued to the anchors’ every word as he spoke about the Coronavirus and the increased rate of infections in Seattle and New York City. I felt my stomach churn as I started thinking about how this would affect me, my family, and of course, my business.
I founded my company GeChar (@gecharpresents), a boutique entertainment and production company, my first semester in graduate school. From that moment on, I prided myself on working meticulously with clients to grow my company into a recognized national, niche agency. Since my work consists of live events geared toward large audiences, COVID-19 was a threat to my company’s current clients and could have long-term effects on how we do business. But being the Capricorn and survivor I am, I pulled from my Survival Toolkit and went into sustain and resilience mode. Part of that toolkit consists of will power, finding strength in stillness, pinpointing the challenges I needed to transform, and investing my time wisely into something new to get me through — what my intuition was telling me would be life-altering times.
It was tough in the first few weeks, as my business found itself with agreements being placed on hold. It was during this time that I decided that I needed a deep emotional shift in order to connect with God, get in tune with my imagination and creative power (x 200) in order to work through all the unfathomable news that filled the airwaves. I decided to start a daily meditation practice, to plug into my internal energy source that enabled me to trust the vision that was becoming clearer and clearer each day.
My inner visionary gently nudged me to make a decision to pivot my business. It wasn’t based on the frantic reactions that were taking place around me, but rather to set a new course that would change the look and feel of the empowerment and inspirational work, upon which GeChar had built rapport and success.
The upcoming restructuring and rebrand of GeChar is based on elevating our core values by creating our own content and bringing that content to larger audiences online, through social media and partners who have similar values.
My business journey has been a unique one. I am blessed that my thoughts and actions have landed me in the right places at the right times. I was catapulted into a space, and that allowed me to redefine what GeChar represents and how we will move into the future.
My advice to individuals, entrepreneurs, and business owners reading this: Allow yourself the space to organically let your thoughts unfold with no judgment, plug into your inner visionary, and trust you know who you and your brand are better than anyone else.
At The Tease, we’re always looking to highlight cool salons, barbershops, and spaces. This month, we’re spotlighting Barbara&Barbara, a gender-inclusive salon in Chicago that’s just bursting with color.
Barbara&Barbara may have started out as a small shop in the back of an art gallery, but the gender-inclusive salon has since become a colorful safe haven for Chicago’s LGBTQ+ community.
Described by their customers as “your kooky aunt’s house” — Barbara&Barbara is definitely not your average salon. Step foot into this cozy spot and you’ll be welcomed by an assortment of eclectic knick-knacks and vibrant artwork from local artists. Not to mention, there’s plenty of interesting reading material, like comic books and zines discussing race and women’s health, to keep you company while you wait for your trim (writer’s note: due to COVID-19, all books have temporarily been removed). If this space feels like home, it was all intentional, according to co-owners Lauren Kieninger and Mandie Williams.
For the pair, it was super important that the salon appeared inviting for customers.
Barbara & Barbara Co-Owner, Lauren Kieninger
“A lot of salons are just very sterile and very neat because the main focus is always the hair,” said Kieninger. “However, it doesn’t really show the personality or doesn’t necessarily show what types of clients you’re wanting to attract.”
The salon certainly radiates good vibes with it’s cheerful color palette. The duo enlisted the help of one of Kieninger’s close friends, Erin Schremp, who’s an interior decorator, to help them decide on the coral and turquoise hues that dominate the space.
As for that beautiful mural of an enchanted forest in their waiting area? That’s the creation of Cheri Lee Charlton, a local muralist who actually jump-started her career by creating a mural for Barbara&Barbara’s original salon space.
At the moment, Kieninger and Williams have had to make a number of changes to the salon, as a result of the ongoing coronavirus pandemic. For them, this meant getting rid of their waiting area, their fun reading material, and their complimentary beverage service (pre-coronavirus, they offered tea, coffee, water, and beer). Not to mention, they now only use every other stylist station in the salon to account for social distancing and even added an extra station for their stylists to utilize during appointments.
But it’s not just their decor that puts a smile on the face of their clients, it’s their dedication to truly creating an environment that welcomes everyone. Inclusivity is at the heart of the business and both owners shared that making sure the space was designed with everyone in mind was their mission from the very beginning.
Both Kieninger and Williams bought the salon several years ago from the original owners. At the time, the salon was already called Barbara&Barbara and the pair simply decided to carry on with the name.
“The two original owners just thought that it was the most vintage, lesbian-sounding name,” said Kieninger. “That was why they were attracted to it. It does kind of speak to wanting the salon to be a safe space.”
But Barbara&Barbara is not only inclusive in name alone, the salon also employs gender-neutral pricing. In fact, they were one of the first salons to introduce this pricing structure to their area. Rather than charging different prices for men’s and women’s haircuts, like traditional salons, Barbara&Barbara charges their customers based on the length of their hair.
Barbara&Barbara Co-Owner, Mandie Williams
“It’s the most fair way to charge. It’s not necessarily fair to charge somebody more money just because they are getting a “female” short haircut. Like, that’s not right!” said Williams. “Really, if you’re cutting short hair, it doesn’t really matter the gender of a person because you’re essentially doing the same thing. It’s the same thing with people who maybe identify as a male, but they have really long. Why should they be charged less than another person who has long hair?”
As of late, gender-neutral pricing has been a growing trend in the salon industry. Locally, both Kieninger and Williams have seen a number of other salons adopt the pricing policy since they first brought it to their salon. As if that’s not enough, back in 2017, Illinois passed a law that made it illegal for salons, dry cleaners, and tailors to charge women more than men for services and required these businesses to provide their customers with a full price list.
But, their unconventional pricing is not the only thing that sets their salon apart. Barbara&Barbara employs an eclectic bunch of people as stylists who bring with them a unique mix of interests and hobbies that span Dungeons & Dragons, cooking, knitting, and even drag.
“I feel like a lot of our stylists have side passion projects and that’s always something that’s interesting and important to us. A lot of stylists are creative people and I think that a lot of salon atmospheres kind of want you to only be in the salon and have that be your main focus,” said Williams. “To us, this is important obviously, but we also want people to be able to focus on things that they enjoy. We want everyone to feel comfortable. That’s super important to us.”
To learn more about Barbara&Barbara, follow them on Instagram or visit their website.
It’s safe to say that 2020 has been an incredibly difficult time for everyone in the beauty industry. I remember sitting there in shock the day Boris Johnson announced the country-wide lockdown and finding out that everything was closing. Knowing this would be my last day in work and not knowing the next time I’d be able to work again made me feel sick. In one day my entire world was taken away from me, and I felt like all of my hard work over the past three years was being destroyed. All nail and beauty salons across the UK shut down, not knowing when we’d next see our clients.
For those next few months, the beauty industry didn’t know where we stood. We’d never faced anything like this before, but we all pushed on and did everything we could to keep in contact with our clients. For me, lockdown pushed me to work as hard as I could and use the time wisely to work on my skills, improve my social media presence and work on raising the profile of my brand in the nail industry.
To practice my skills and keep engaged with my clients, I began making my own custom press on nails. This meant I was still able to keep in touch with my clients, keep my business running and make people feel confident about themselves during lockdown. I reached out to my regular clients and asked if they would be interested, and I was fully booked up within a week. This shows how resilient the beauty industry is, as we all fought to find different ways of continuing to work during these times.
As well as this, I used the time to focus on improving my social media presence. I posted photos of my press on nails and I also attended various online workshops to learn so many new skills during these few months. This provided me with the time and some amazing photographs to post on my Instagram, which is when I began to take more of an interest in my profile.
I’ve had my salon for three years, and when lockdown started in March I had 1500 followers on Instagram. I didn’t invest that much time into social media as I was lucky enough to be busy with my regular clients, so was never phased by needing followers and engagement online.
Since then, I have gained over 9,500 followers in seven months. Lockdown gave me the opportunity to grow my Instagram account and allow me to be seen by other nail technicians and industry leaders across the country, and I have had such amazing opportunities these past few months. I am now a brand ambassador for Nails.By Gel Polish and am on the PR list for NAFSTUFF!, a brand I have supported since the very beginning. My work has also been featured in articles worldwide, such as Bored Panda and Scratch Magazine.
Although this was a huge positive for me during these times, one thing that was truly disheartening was the way the government treated the beauty industry. We were talked down upon, classified as non-essential and were always forgotten about during the updates.
It made the entire community extremely angry and upset, but also made us uniquely unified together.
We may not be essential to the UK government, but we deserved so much more support. We have spent years training to become beauty and nail technicians, worked extremely hard to gain a regular client base and struggled this year to even keep our businesses afloat.
For many clients, we’re a support system. It’s often joked that we’re beauty technicians and counsellors all in one, and I truly believe this to be the case. As an advocate for mental health, I know that speaking to my clients daily has really helped me during dark times and I hope that I do the same to my clients.
This year has been full of ups and (mostly) downs, but I think one thing that the entire nail and beauty industry will take from 2020 is the connection we’ve built across the country. We have united together to support each other, and this is something that can never be broken.
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