Tower 28 just took an important step towards advancing care and innovation for sensitive skin.
The clean beauty brand just announced the launch of its new Medical Advisory Board. With this exciting new initiative, Tower 28 has brought together a group of leading dermatologists and medical experts to help further the brand’s commitment to creating a Safe Space For Sensitive Skin®. This new Advisory Board will play a critical role in supporting the brand’s efforts in leading science-based education initiatives, ensuring the highest standards of care and innovation, and guiding product development and testing.
Currently, the founding members of the Towers 28’s Advisory Board include Dr. Joyce Park, a board-certified dermatologist based in Washington and Dr. Kelly Killeen, a double board-certified plastic surgeon based in Beverly Hills, California.
“Since day one, we’ve been dedicated to making sure that people with sensitive skin can enjoy skincare and makeup that is not only safe and effective, but also backed by science,” said Amy Liu, Founder and CEO of Tower 28. “Our new advisory board brings together some of the top leading minds in sensitive skin science to help us continue to innovate and educate. It’s truly an honor to be able to work so closely with Dr. Joyce and Dr. Killeen, and I can’t wait to introduce them to our community.”
Speaking on her new role with the brand, Dr. Park shared, “I’m so excited to officially join Tower 28’s Medical Advisory Board because this is a brand I’ve genuinely loved for years—they’re leaders in creative high quality skin-friendly makeup and skincare that’s especially great for sensitive skin. As a dermatologist who treats lots of sensitive skin and has sensitive skin myself, that really matters to me. Tower 28 goes a step beyond and actually does clinical testing on sensitive skin to make sure that their products really are gentle enough for everyone to use.
As for Dr. Killeen, she shared that she’s had a close relationship with the brand since its formation. “I’ve been involved with Tower 28 for a really long time,” she said. “When Amy first launched this brand, I was watching because I was her friend. But then, I became excited because she was using hypochlorous acid. This is an ingredient that I had started using in my surgical practice. We use this in the operation room, we use it to treat wounds, and I know the power of this really special ingredient.”
To keep up with Tower 28 and its new Medical Advisory Board, be sure to follow @tower28beauty on Instagram.
